How They Met
A classic tale of best friends turned forever friends, Megan and Zach’s love story begins in Austin, TX, where they grew up together. The couple had play dates as toddlers, and even attended the same school from Great Oaks Elementary all the way through McNeil High School. Over time, their strong foundation of friendship blossomed into an even stronger love, as they fell for one another and realized they had found their “forever friend” in each other.
Zach proposed to Megan in Central Park around Christmastime (how much more romantic can you get?!), at the Gapstow Bridge. Megan initially flew up with her mom and sister to explore the city, and was shocked when Zach surprised her. Unknown to Megan, Zach flew up very early that same day to New York and dragged his luggage all around Central Park just in time to propose to the girl of his dreams. Megan was so excited that she screamed “yes!” before Zach was even done proposing! Needless to say, it was a magical moment for the Texan pair.
Megan’s sister, Kayla Davis, captured the heartwarming proposal on camera, and photographed their engagement photos as well.
Megan’s Sylvie Collection engagement ring is truly one-of-a-kind. It is a stunning round diamond wrapped in a single halo of shimmering diamonds with a custom-made rose-gold band. She found it at Diamonds Direct in Austin, TX, and quickly fell in love with the ring’s stunning beauty and timelessness. Although the engagement ring was originally in yellow gold, it was customized to be rose gold per Megan’s request.
Megan says, “I chose this ring because it was unique, timeless, and gave me butterflies when I tried it on… I feel like it was made for me, and I love staring at it!”
Megan and Zach were married this past August at Zion National Park in Utah. Congratulations to you both, Megan and Zach!
This year, the Sylvie Collection launched its Decade of Diamonds Campaign in honor of its 10-year anniversary. In addition to the new in-store displays and largest product debut in the company’s history, Sylvie consumers were offered the chance to win a full mounted engagement ring and wedding band set—a $7,000 value given away to one lucky winner! We are pleased to announce Binh and Tham are the winners of our first Decade of Diamonds contest! Congratulations!
Binh and Tham are originally from Vietnam and journeyed to America to live out the American Dream. With little money in their pockets to start their new life, Binh never received a proper diamond engagement ring. As the years passed, her daughter Anna realized this was something her mother deserved; when she found out about Sylvie’s contest, she knew this was her chance, so she secretly entered her parents! Participants had to submit either a photo or video that represented their personal love story, so Anna made this adorable video to showcase her parent’s timeless love! (See below)
How They Met
Binh and Tham met about 30 years ago in Vietnam. Tham worked at a photography store there developing film, and one summer day Binh and her friend visited that shop to get their photos developed. Little did Binh and Tham know that this encounter would change their lives forever! There connection was instant: Tham asked Binh if he could take photos of her as practice because he was an aspiring photographer, to which she agreed. However, Binh strongly believes that his request to take her photo was his way of flirting and trying to get her to come back to the store! Long story short, the two hit it off and went on their first date shortly after meeting.
It wasn’t until Binh started picturing Tham in her future that she knew they’d be together forever. Whenever she made plans, he always had some part in them. At that moment, Binh realized Tham was her teammate, someone she could count on through thick and thin.
“I feel very blessed to call him mine,” says Binh.
Tham proposed at the couple’s favorite park. It was a place that held a lot of meaning for them both, as they had shared many difficult but also memorable conversations. They sat down at their usual bench, where Tham proceeded to give Binh a beautiful, heartfelt speech, followed by his proposal. It was a simple yet intimate moment that they will always treasure.
Binh couldn’t be more happy with her beautiful Sylvie engagement ring! The couple initially didn’t have a wedding ring, so when they found out they were the winners of Decade of Diamonds, it was a happy and emotional occasion.
“I love the beautiful, intricate details of the band, and the diamond’s simplicity and elegance. It’s just breathtaking! I would definitely recommend Sylvie Collection jewelry to a friend!” She says.
Once again, congratulations to Binh and Tham on winning Sylvie Collection’s Decade of Diamonds!
When picking an engagement ring, consider the cut of the center diamond. True, every cut is unique and reflects the wearer’s personality. but oval cut and emerald cut diamonds look particularly beautiful on almost all hand shapes and sizes.
As we take a closer look at oval and emerald-cut diamonds, we hope it will help you choose the perfect cut for your future bride.
Oval Cut Diamond
Similar to a round diamond, an oval cut diamond is round but slightly elongated. It is a beautiful fusion of two diamonds with a flanked center, and most commonly sought in three-stone rings. When cut to perfection, the stone’s brilliance shines right through. The oval cut diamond’s popularization in movies like the Twilight saga sparked more requests for it at Sylvie Collection retail stores.
Its ideal curvature makes it timeless and enhances the ring’s overall appeal. Oval cut diamond rings are ideal for short or small hands, giving the illusion of slender fingers.
Famous Celebrities With Oval Engagement Rings
Blake Lively is one of many celebrities who wears an oval engagement ring. Gifted to her by husband Ryan Reynolds in 2012, the stunning rose-gold oval cut engagement ring beautifully complimented the Gossip Girl star.
Another celeb with an oval engagement ring is professional singer and dancer Julianne Hough. Her ring weighs a whopping six carats, and was given to her by star hockey player Brooks Laich.
Emerald Cut Diamond
Also known as a step cut diamond, an emerald cut diamond comes with fewer facets (25 to be exact) than a round cut diamond. Emerald cut is usually in a square or rectangular shape and has tapered corners. Since an emerald cut has fewer facets, the diamond has limited surface to reflect light off of it.
However, this does not make emerald cut engagement rings less desirable. It is most popular among those looking for something unique and enchanting. Moreover, they are one of the most popular heirlooms in diamond engagement ring history.
If your significant other is all about glamour and elegance, an emerald cut ring is the style for her! Thanks to its flat surface, lean facets, and extended sides, the stone has more potential to flaunt its clarity. Although it may be limited in terms of brilliance, it surely makes up for it in elegance!
Famous Celebrities With Emerald Engagement Rings
Below are a few celebrities who wear their emerald engagement rings beautifully and confidently:
First is Amal Clooney, wife to George Clooney and mother to twins Ella and Alexander.
She exhibits a 7-carat emerald ring with baguettes set on a platinum band.
Additionally, the “Queen B” herself, Beyoncé, flaunts an 18-carat emerald diamond ring given to her from beloved husband Jay Z.
Clearly, he liked it so he put a ring on it– an 18-carat emerald cut diamond to be exact!
Last but not least, Sarah Jessica Parker wears a stunning emerald cut piece given to her by longtime husband Matthew Broderick.
Now that you’re informed about emerald and oval diamond cuts, we suggest a few unique designs:
The Pros and Cons of Yellow Gold
- Most hypoallergenic among all other gold forms
- The closest hue of all golds
- Enjoys most popularity as wedding band and engagement rings bands
- Easy maintenance
- Easily manipulated thanks to its malleability
- Perfect to set the base for lower grade diamonds
- Compliments darker and olive skin toned women
- Must be cleaned regularly
- May require polishing overtime
- Prone to scratches and dents
Rose gold was most popular during the 19th century in Russia and is still referred to as “Russian gold” by many. It uses copper, one of the strongest metals, as an alloy; the higher the copper content, the darker the hue. Despite its decline in demand in the 20th century, it quickly re-emerged in the 21st century.
The Pros and Cons of Rose Gold
- It’s becoming an increasingly popular choice among modern brides
- Gender-neutral type of metal
- It’s pinkish-red hue is a true representation of both romance and love
- It is more affordable than other metals
- More durable than white or yellow gold since copper is the other alloy metal
- Compliments all skin tones
- Might cause allergic reactions to some as the metal is not hypoallergenic
- Not always readily available like other gold types
At Sylvie Collection, we offer a large variety of pieces that are sure to “wow” you and your partner! Not convinced? Take a look at this beautiful rose gold set!
The Final Verdict
It is impossible to find the winner as both bring their own uniqueness and elegance to the table. One focuses on purity and status, while the other centers more on love, and their durability stand at different levels. Nevertheless, both yellow and rose gold are beautiful in their respective ways.
At a Winery
On a Hayride
Hayrides are quite common during fall season and easy to arrange for you and your future fiancée. It’s also a perfect opportunity to cuddle up with your partner during the ride if it’s chillier than usual. Plan in advance to have a designated stop along the hayride, and there you can pop the question!
Inside a Pumpkin/Pumpkin Patch
Pumpkins are most likely the first thing that comes to mind when we think of autumn. They also make a gorgeous autumn backdrop for a proposal. You can be traditional and just ask “will you marry me”, or be more creative and carve the question into a pumpkin. Maybe you’ll hide the engagement ring in a pumpkin too– the possibilities are endless! Plus, you can always go pumpkin hunting afterwards!
In An Apple Orchard
An apple orchard during the fall season makes for a stunning natural backdrop. The rich colors and shine of juicy, plump apples can create an incredible setting and picture-perfect moment. Before you arrive, be sure to check with the owner to see if they can provide fresh apple cider upon your arrival. Many orchards do this so you can drop the diamond engagement ring in her glass! As she sips the delicious beverage, a surprise will wait her at the very end! Once she discovers it, that is when you should get down on one knee and propose! If you need help with your proposal, here are some pointers.
On the Football Field
For more information on finding the perfect diamond engagement ring, subscribe to our newsletter by clicking here, or find a retailer near you by clicking here. Looking for fashion trends, advice, and more? Follow us on Facebook, Twitter, Pinterest and Instagram!
Looking to make the big move? Yes…
Have your proposal speech ready? Yes…
Booked the perfect location? Yes…
Bought the ring? Yes…
Made sure the ring matches her personality? Ye—
Wait what? Her personality?
It might sound strange, considering your bride’s personality when choosing an engagement ring. However, it’s undoubtedly an important and often overlooked factor.. Her personality can serve as the biggest hint as to what she might like. With so many different cuts, shapes, sizes, designs and gemstones available, it only makes sense to pick something that she’ll fall head-over-heels in love with.
Not sure where to start? Let us help you!
Types of Girls:
While everyone’s personality isn’t solely one “type”, each person possesses a few traits that overpower their other qualities, which might help you easily categorize them as a romantic or traditionalist, for example. There are more or less than 8 different types of girls. You must have already noticed certain things that make her stand out from the crowd. These are the things that makes her; her. Things that remind you of why you fell in love with her in the first place. Perhaps it was the way she cares for you, how possessive she is about you, her passion towards your goals or how full of life she is.
Interested in knowing under which category your girl falls into so that you can choose something accordingly? Continue reading.
A romantic woman is one who loves watching romantic love stories and even tears up at an emotional scene. She is into anything labeled ‘love’. She loves to care for others and is even the sweetest girl in a group. She often takes up the role of a motherly figure. She is like Gigi Philips from He’s Just Not That into You.
A traditionalist at heart is one who likes to stay true to her roots. She is an admirer of natural beauty and everything raw. She loves concocting scenarios of visiting undiscovered or hidden beaches and her idea of a date is a simple candle light dinner in her own backyard. She desires nothing fancy and despises things that have been molded into something else. She believes everything (be it an object or person) has a purpose to fulfill and it should be kept that way.
A fashionista on the other hand is all about latest styles, upcoming trends and hyped sales and discounts. She is a BIG fan of anything that is on sale. She is all about the new in town and loves to show off her latest accessories, shoes and clothes. She is often the go-to person in the group when someone has a clothing crisis or a breakout emergency. She always has the answers in her bag.
The athlete woman is someone who loves the outdoors. She can always be spotted on her toes and not on her ass. Even if she isn’t working out, she can always be seen marching around the room in a party. She likes things simple and rarely cares about the details as long as it looks good.
The tomboy is usually the woman who can be found in the back of the stable helping a horse give birth. Yes, she is all about tough jobs and getting her hands dirty. She is fearless and hates being considered a weaker gender. When it comes to shopping, she is usually the last one to be picked for advice as her interests are different.
The Social Butterfly
Like a tomboy, a social butterfly too, loves to be on top of her game. She is everyone’s friend and is the first person to go to when interested in the latest gossip. At work she knows everyone’s deepest secrets and fears and that is because she is very approachable and friendly. She loves to flaunt all that is hers, be it her kids or an engagement ring.
The Modern Thinker
The modern thinker is today’s woman. She is all about minimalism. She loves debating about how life is simple and should be kept that way. By the time you are reading this, she is probably cleaning out her wardrobe and resetting with a few main essentials. She isn’t a big fan of details and would prefer a simple solitaire ring as an engagement ring as opposed to a vintage ring with multiple milgrain or filigree accents.
The independent woman is one who has the whole world chasing after her. She always brings her A-game to the table and is all about the many possibilities that can be availed. She doesn’t take no for an answer and is very specific about details as she believes the details are what makes anything unique from the rest. She doesn’t like relying on others and if she has given you a little space in her life, it means that you are one of her most prized priorities.
To ease your search more, we are listing 3 of our most requested styles that perfectly go with the many categories we mentioned above.
3 Inspirations to Get You Started
Classic Oval Three-Stone Diamond Engagement Ring
This is an elegant piece, perfect for the romantics and traditionalists at heart. It features a 2-carat center diamond in an oval cut with a diamond studded halo and two side stones. They too are encapsulated beautifully into a band of halos that cascade down the middle of the shank.
Cushion Halo Round Center Engagement Ring
This one is for the athletes, the fashionistas and the social butterflies. It is bold and visible, just like they are. The ring features a round cut diamond in a square setting with a halo of glittering round diamonds. The golden shank makes the diamond shine more and is a modern take on traditional platinum rings.
Antique Designed Diamond Engagement Ring
Lastly, we have the ring for the modern thinkers, the incepted and the tomboys. Because they are all about simplicity and modernity, this unique ring features a fusion of both. It holds a 1-carat round-cut diamond in the center on an accented undercarriage with a tapered shank.
Every woman knows an engagement ring is more than just a ring. It is a reminder of something sentimental. The classic engagement ring represents the beautiful relationship between two people who have committed to spending the rest of their lives together, and who wants to deviate from tradition?
Well, guess what, times have changed! And so has the idea of what makes the perfect ring. Women of today are choosing contemporary designs over conventional solitaire rings. Modern women are ditching elaborately-decorated shanks for simpler ones, making the center stone the focus of the ring. They prefer a one-of-a-kind look over classic styles and wish to have their engagement custom-designed. But before we disclose a few modern engagement rings from the Sylvie Collection, we want to talk more about the women of today. Who are they and what are they made of?
Defining the ‘Woman of Today’
If we were to visit a woman a few centuries old, we imagine a figure whose only job was to stay at home, cook dinner for her family and bear children. She was told she wasn’t to interfere in money or investment matters even if she had better ideas. She was told that looking after the household and completing all the chores before her husband came home was her only job. She was to wear what her husband provided, cook what he brought home and serve him whenever told. She was considered inferior to a man and was reminded of it openly.
Fast forward to today and her role has changed completely. Today, her very definition is the celebration of her determination, fierceness, compassion and ingenuity. She is not a princess waiting in shackles for her prince but a warrior who knows how to defeat her captors. She wants everything and knows how to get it for herself. She doesn’t allow anyone to put limitation on her as she walks on the streets, takes the subways, ride in cabs, work in offices –with her counterparts and her head held high. She knows there is nothing she can’t achieve if she puts her mind to it. She is the person who holds the doors for others, is confident in the face of challenges and lets nothing bring her down.
Engagement Rings for the Modern Woman
At Sylvie Collection, we believe such a woman deserves the best and nothing short of that! We have an impressive range of stunning engagement rings for our wonder women, but if we start to list them all, it will take days for you to read and even harder for you to pick one for yourself. Therefore, to keep things simple, we have picked two of our most requested modern engagement rings that every millennial couple comes looking for. Let’s see which one you pick for yourself.
Classic Princess Tapered Baguette Engagement Ring (Style SY711)
This modern engagement ring features a 1-carat princess-cut diamond as the center stone in a baguette setting that cascades halfway down the shank. The shank is made of white gold instead of platinum which is a very common choice among the masses. But what makes this ring standout is the sharp edges and chic baguette diamonds cascading down the tapered shank. It’s solitaire form is a nod to a traditional engagement ring, but its edgy style and princess cut says it’s made for a modern woman. The perfect fusion between classic and modern is what makes it a top choice among modern engagement rings.
This is a modern take on a vintage-inspired design. This modern engagement ring features a brilliant-cut 1-carat diamond with milgrain accented diamonds flowing down the shank in marquise and round shapes. Even with intricate detailing, this doesn’t look like your grandmothers antique inspired engagement ring. In fact, if it looks anything but that, it is contemporary. This modern engagement ring is for women who like to go with something classic but not necessarily conventional. At the same time, they do want something that they can wear to work without it being too loud or gaudy. Pair this ring it’s matching stackable bands in mixed metals for an even more modern, trendy look.
Stunning Two Tone Spiral Engagement Ring (Style S1524)
This gorgeous solitaire has quickly become a fan favorite among modern brides. Available in rose, yellow or white gold, this spiral engagement ring features a 1 carat round brilliant center with diamonds spiraling down a high polish shank. If you’re looking for modern appeal, opting for high polish settings is always a good idea! Other modern trends include: channel settings, princess cuts, east west settings, and split shanks.
This may not come as a surprise to many that men can play dumb. They will completely miss the signs, forget the most important of days and fail to notice things that are placed right in front of them. But men are men and this forgetfulness has long been associated with them.
A woman, on the other hand, forgets nothing – even things that she should. Maybe that is what makes them so compatible with each other. Not to hate on men, but when they forget important stuff women must get their attention some way, right?
The same oblivion is experienced when women try to hint that they are ready to settle down. These allusions often go unnoticed. Alas! If only we had lived in an ideal world where it wouldn’t seem awkward talking openly about a topic with your partner! But since we don’t, here are some subtle ways or as we like to call them, not to shabby ways to remind him that you are all up for the transition from a girlfriend to a wife.
6 Ways to Make Him Propose
When the ultimate goal is to get him to propose, these 6 ways will hopefully get his brain to understand what is being asked without feeling too pressured. Who knows, he might even think of them as an omen telling him to tie the knot for good. Whatever you do just make sure to inject the idea subtly. Or else, it might cause him to panic and flip out.
1. Take him as your plus-one to every wedding you attend:
Weddings can serve for great conversation starters for couples who aren’t even thinking about marrying. An interested woman can seize this opportunity and ask her partner “How would he feel about getting married?”, “Would he have done something differently if he were in place of the groom?”, “What an ideal marriage looks to him?”, “Does he even think about marrying any time soon?” etc.
It is the perfect setting to investigate all such questions which will allow the lady to evaluate what his take on the notion of marriage is. Since it is the perfect backdrop for such questions, you can’t be blamed for putting it in his head either.
2. Admire or Hangout with Married Friends
If there aren’t any upcoming weddings on the calendar, another subtle way to get his attention is to start hanging out with married friends. Even when you’re not with them, occasionally bring up the topic of how happy they looked together and how marriage has changed them for good. Talk about the perks of sharing the same surname and the many good things that can be learned from the married couple.
3. Deliberately Watch Marriage Themed Shows/Movies Together
Is your partner not a fan of going out? Does he prefer Netflix and Chill with you, a good movie and a glass of wine? Well, make the most of this opportunity and pick out a wedding-themed movie to watch while cuddling together. Movies like Maid of Honor, My Best Friend’s Wedding, 27 Dresses, Wedding Planner and Runaway Bride etc. These should do the trick.
4. Place a Ring Ad from a Catalogue Conveniently Around Him
Do you subscribe to lifestyle magazines? We can guarantee you will find at least one jewelry advertisement in it. Strategically place the ad for him to notice by either folding the corner or just randomly leaving that specific page open where he normally places his own things. (bedside table, coffee table, kitchen counter, keys hall table etc.) If you get caught, just act naïve and make up an excuse for leaving it there unintentionally. If he noticed the ad, there is a possibility that he might start thinking about getting one.
5. Become Best Friends with His Family
This means attending all their important events, going shopping with your future Mil, sharing a spa voucher with his sister, helping his younger brother with his studies etc. All these acts will make you the perfect daughter-in-law prospect. Who knows, you didn’t even have to place any subtle hints and this family will begin vouching for you on their own.
6. Get His Friends On Board to Root for You
If he isn’t a very family-oriented person, make sure you are loved by all of his friends and office colleagues. They will do the same for you if they think that no party is complete without you in it. The idea of losing you might urge them to convince him to make it official.
Oh, and when finally he does take the hint and propose, all you need to do is act surprised as if you had nothing to do with it and that it was his own genius idea! Viola!
All families have something unique that has been passed on to them by their ancestors and generations before them. These treasures are usually in the form of collectibles, charms, diaries, photos, clothes, paintings, coins, recipes, handicrafts and/or jewelry. We label such treasures as family heirlooms. They remind us about our belongingness, our history and of people who are no longer with us. They may come with a price but they are priceless in terms of sentimental value.
These heirlooms are more than just everyday objects. They are stories and therefore must be preserved. Does your family have any such heirloom that has been passed onto you by your great grandmother? If yes, don’t you feel better every time you hold onto it? Probably yes? Now think how would you feel if your great, great granddaughter/grandson feels the same? Wouldn’t you like to leave behind something of sentimental value for them to tug onto?
If yes, you’ll want to keep reading!
Our 5 Engagement Rings That Make For Perfect Family Heirlooms:
The emerging demand for vintage engagement rings and diamond jewelry has urged us to create something that will be more than just a piece of jewelry. We want it to tell a story – a beautiful one. And beautiful things take time – like pearls in a shell. They must be waited for with patience. This is what makes them more valuable both in terms of money and sentiments.
At Sylvie Collection, we try to put the same amount of effort in every piece that we craft. Some of our most unique and featured engagement rings are from our vintage collection that aims to deliver sentimental values. We have selected 5 vintage inspired engagement rings that we believe will make perfect family heirlooms, thanks to their intricate work and detailing. Take a look at these and let us know what you think!
First up, we have this stunning diamond engagement ring on a bezel setting, it features a 1 carat center diamond in a round cut encapsulated by a beautiful milgrain detailed and diamond encrusted shank to give the ring its final look. This vintage ring weighs a total of 0.54 carats, which means it is something that can be worn casually too by any modern vintage bride.
This one also has a round-cut diamond that forms its center and sits in a hexagonal setting of glittering small-cut diamonds in a single halo. Milgrain accents continue to cascade halfway down the shank. The intricate details are something that will be very hard to replicate in the coming years, which is what makes this the perfect family heirloom.
If you look at the picture, you may notice that a lot is going on with this vintage engagement ring, there are intricate spirals and filigree that cascade down its sides, a brilliant cut 1 carat center diamond and milgrain accents that capture it in a beautiful setting. The total weight of the ring is 0.23 carats – meaning it is a light wear engagement ring in contrast with its overall antique inspired look.
A one-of-its kind addition in our vintage engagement ring collection, this one is a showstopper for a number for reasons. For starters, it is easily noticeable and gives the impression of being one priceless piece. Second, it also has a little modernity about it as rectangular cushion settings were very popular in the earlier times but will hopefully be valued more in the upcoming years. Lastly, the cushion-cut center diamond is of the finest quality held securely in place with a milgrain accented halo. Another halo forms its boundary with multiple intricate patterns of glistering diamonds that find their place in between the milgrain accents.
For the true romantics at heart, we have this stunning alternative round cut sapphire engagement ring with milgrain accents that are embedded with various diamond shapes. The four swirls at the outer end of the ring are heart-shaped with three small-cut diamonds in each. The shank is tapered and the ring’s total weight is 1.69 carats. This is the perfect ring for the modern vintage bride who loves to go against the grain of traditional engagement ring styles. This ring is also available with an emerald stone or diamond.
The Elita Ring
Last, but not least we have the Ellita Engagement Ring, which is also the 2017 ten-year anniversary special edition engagement ring! This stunning vintage inspired engagement ring features a 1 carat round brilliant center diamond surrounded by four lustrous diamonds and heart shaped filigree to celebrate love. The ring is completed with a second shimmering diamond halo on the outside. The diamond encrusted split shank adds an even more exciting display to this stunning and one-of-a-kind ring, fit for a family heirloom.
IT PAYS TO BE PINK!
The Sylvie Collection proudly announces the upcoming launch of the Pink Pledge Program, a holistic retail and social media initiative to support breast cancer awareness for the month of October.
Kicking off on October 1st, the Sylvie Collection will donate 10% of all retail sales made through October 31st to the National Breast Cancer Foundation. Participating retailers will enter a “pink points” system that recognizes each Sylvie Collection sale completed. The retailer with the most points at the end of the month will be awarded a check for up to $5,000 and a small press event at which they will present the check to their local breast cancer research foundation. Co-op marketing packages will be available to support retailers and will include Facebook ads, Google display ads, blog articles and an optional direct mail piece to be customized for local use.
Additionally, the Sylvie Collection is initiating a social media push targeted towards consumers. For every user who takes the Sylvie Pink Pledge by following the Sylvie Collection (@sylviecollection) on Facebook or Instagram within the dedicated time frame, the brand will donate $1.00 to the charity organization. Lastly, the Sylvie Collection will host a contest to win a 14k white gold, pink sapphire, and diamond Sylvie Collection band (retail value $815) for the month.
“Breast cancer is one of the most commonly diagnosed cancers in women and raising awareness is vital in the fight against this disease,” says CEO/ Designer Sylvie Levine. “This is an extraordinary year for the Sylvie Collection and I feel very fortunate to be able to organize a comprehensive effort that will ultimately lend support to research towards increased treatment.”
2017 marks the Sylvie Collection’s 10th anniversary. To commemorate this milestone, the brand premiered 10 new bridal collections as well as their first-ever special edition diamond engagement ring, the “Elita.” Additionally, the Sylvie Collection will launch a re-design of its consumer-facing website before the end of the year.
Disclaimer: The Sylvie Collection fan pledge and sales promotion will include a maximum donation of up to $5,000 with an additional $5,000 for participating store locations.
Can your customers recognize your brand online?
We know you can’t be everything, to everyone, everywhere. But you can be everywhere online! There are so many platforms to market your brand it can be overwhelming at times, but the key is consistency. Facebook, Twitter and Instagram are great social media platforms to show off your products, so make sure your profiles are consistent by having the same look and logo across all your main profile and cover images.
Social media helps validate your brand and consistency in imagery shows your consumers that you are a growing company with strong marketing/communication skills. You want to cross-promote your brand across different social media channels to get your consumers connected on as many platforms as possible, and that images from your stores brand are easily recognizable online. For an up to date guide on social media profile image sizes, click here.
2. Check Your Links:
When you comes to online marketing, you only get one shot at making a first impression. Unfortunately, that one shot can happen in a matter of 2 or 3 seconds! Put your best foot forward by using your top selling products on all your profile and cover images to easily grab the attention of potential customers. Make sure these products are easy to locate on your main website and that all your links are active. This way if they see it on social media, they’ll be able to easily take the next step towards the purchase.
Showcasing your logo can not be stressed enough when it comes to online marketing! Using your logo consistently is marketing 101 but sometimes we forget in the rush of trying to get something out there. But forgetting can cause more damage than you think. If someone re-posts your photo without tagging you or sharing it from your original page, it could go viral and no one would ever know it was yours! Every image you put out there needs to have your logo on it in some shape or form, whether it is your full logo or just your company’s subtle watermark, it must always be included!
Networking is important in all aspects of life, but when it comes to branding, it’s even more important. In order to gain as many new consumers and followers you want, you need to engage with your network and build relationships on a global scale. Step out of your bubble and connect directly with your audience. Become the brand.
What’s your M.O.? Your companies core competencies, taglines, and motto should stretch across the world wide web. A tagline or catch phrase, and a logo will always be the first thing people think about when considering your brand. Use it consistently, especially when addressing complaints and reviews. You want it to be catchy so that it stands out in the consumers mind but most importantly, you want to be able to practice what you preach.
Your motto reflects your company’s personality and professionalism online so every interaction you have should be consistent with your brands message. If you tout customer service, then you need to back it up and show your online audience that questions and reviews are answered immediately. If your tagline is “The Best Jewelry Store in Pleasantville” then you better explain why in your bio and look the part by buttoning up your imagery.
7. Find your voice!
Consistent communication and a clear, unique brand voice is all you need to stay top of mind with your customers online. Take some time to research what content and imagery your audience reacts to the most and build your online strategy accordingly. Did they prefer when you posted a “silly” or “funny” caption with your photo? Or is your audience more traditional? Maybe they prefer a softer, more subdued persona. CONNECT with your audience. Are you known as the jeweler who gives back to your community? If so, post your efforts on a regular basis to keep the momentum going and solidify your brand. It will involve a lot of communication and time, but it’s key to building a successful brand online.
8. Listings: the number one cause of frustration in retail!
It’s important to be aware of ALL your online listings. Investing in reputation management software or a management firm can help with this by identifying every place your brand or store name is listed and or spoken of. Is your address on Google maps up to date? What about your information on Yelp? There’s nothing worse then being on the way to buying a gorgeous piece of jewelry and getting directed to a local used car lot instead because the address on Google maps was not up to date.
So there you have it, follow these 8 steps and you’ll be on your way to building effective and long lasting brand recognition online!
Today’s society is a buzzword society. We are surrounded by words like super foods, ethically sourced diamonds, all natural foods, anti-aging creams, serums and the list goes on. As soon as these buzz words are associated with certain objects or places, their worth seems to increase. They become more and more popular, grabbing everyone’s attention. Including yours!
We see these buzzwords in almost every industry, including jewelry. Vintage inspired engagement rings are among them. But what is a vintage engagement ring? Does it refer to a particular era and why is it so popular with brides today? We will hopefully answer all of these questions in this blog post.
What Does A Vintage Engagement Ring Refer To?
The word vintage comes from the French word vendage, which referred to the season in which the grapes had been harvested or plucked, whereas, in Latin, the word is referred to describe anything that is antique.
The simplest definition of the word vintage is something that belongs to an era of the past. It may not necessarily mean that it was produced in that era but just that it was popular in it or mimics its fashion. Others expect it to have a standard date associated with it. If that were the case, many would label any piece of jewelry as “vintage” if it is over 50 years but not more than a 100 as that would make it antique. To some extent it narrows down the search of these brides who want something old but not as old as 100 years.
If you have always adored classic romantic pieces, a vintage engagement ring will be perfect for you. Thanks to the individuality and exquisite craftsmanship that goes into all vintage style engagement rings, it will instantly separate your ring from the crowd of classic solitaire engagement rings. So what makes a vintage engagement ring so vintage? Here are 4 reasons.
The Lifelong Beauty
Because these rings were designed with remarkable craftsmanship, they are unlike any other rings you will find. Call it the purity of metals, gemstones or the delicate scroll work that goes into it, they have a long-lasting beauty to offer to its wearer, one which they can’t get elsewhere.
They Are Timeless Pieces
Vintage engagement rings have been passed on from generation to generation. Their stylish settings, gemstone cuts, embellishments and elaborate artistry on their shanks make them unique and timeless. The craftsmanship is incomparable to modern designs. The countless hours spent on crafting one ring is what makes it a favorite with the masses.
They Are Resourceful And Eco-Friendly:
Because they have been around for ages, they are the ideal option for people who are environmentally-conscious. They understand what it takes to design a ring and therefore would rather opt for something that represents the renaissance of the new and the old. Besides, we have already stressed that the intricacy they offer is very rarely found.
They Have Stories To Tell:
Lastly, who can deny that what makes vintage engagement rings so vintage are the stories that it has concealed within itself? They have witnessed everything from flirtatious first meetings to the journey of becoming a bride, the laughter that followed and the joyous tears that rolled down during the pain of childbirth, for centuries, they have witnessed it all and more. Who wouldn’t want to have something as precious as that as an engagement ring? Each and every detail of intricacy has been tested through time and represents an era.
At Sylvie Collection, we have some impressive and unique vintage inspired designs awaiting your gaze. Go browse through our vintage collections to pick one for your big day.
For more information on finding the perfect diamond engagement ring, subscribe to our newsletter by clicking here, or find a retailer near you by clicking here. Looking for fashion trends, advice, and more? Follow us on Facebook, Twitter, Pinterest and Instagram!
There are various ring styles when it comes to picking out an engagement ring. Each style has its own highs and lows. For instance, some look great while others are a little heavy on the hand. The ideal way to choose an engagement ring is to do so based on your personality type. If you are outgoing or fashionable, a halo or vintage engagement ring might attract you the most. If you are a traditionalist at heart, engagement rings like the solitaire or three-stone rings might suit you the best.
Each engagement ring style says something about you. Therefore, if you want to make the right choice, explore all the options first.
Solitaire Engagement Ring
A solitaire engagement is the most popular and common engagement ring design. Did you know that 75% of all diamond engagement rings sold are solitaire engagement rings? Their simplicity is what makes them unique. Most solitaire rings have a single center stone mounted on a metal band. Solitaire rings speak of elegance and are considered a timeless piece.
Variations can be opted for. One can choose a different metal, gemstone, size of the centre stone or set on a narrow or wide band.
If you choose a solitaire ring as your engagement ring, it means that you are a classic, traditional bride at heart and you love all things simple. You follow all the traditions of a classic wedding. You may even wear your mother’s gown down the aisle.
Vintage Engagement Ring
Vintage jewelry has become the talk of the town with its intricate craftsmanship and nostalgic charm. Long-lasting and sturdy techniques have been used to mold the metal into different shapes for engraving and scroll work. This makes them durable and beautiful. The vintage engagement rings remind one of old times and the love stories associated with the rings. Because they have been passed on from generation to generation, they are more personal than anything.
Women who are truly romantic at heart or inspired by movies like the Great Gatsby or Gone with the Wind, fall in love with intricate and detailed masterpieces. It is the perfect combination of something old, something borrowed and something new.
Halo Engagement Ring
Halo engagement rings feature an encapsulated center stone by a band of pave diamonds (or micro pave diamonds) on all sides, accentuating its size and appearance. The surrounding diamonds have reflective light properties and thus make the center stone shine brighter no matter what gemstone is set. There are a number of variations on the ring such as a double or triple halo, depending on what the couple desires.
If you want a halo ring as your diamond engagement ring, we assume you are trendy and have a great taste for fashion.
Three-Stone Engagement Ring
Three-stone rings allow two sides stones to be set on both sides of the center stone. These can either be of the same size or smaller. A three-stone engagement ring symbolizes a couple’s past, present and future. In general, the center stone is set slightly higher than the other two side stones to give the ring some depth.
Three-stone rings are again for those brides who love to stay true to their roots, who value their relationship and every memory associated with it. If you were given a three-stone ring by your fiancé, know that he loves you the same every passing day.
A split shank engagement ring is the one in which the shank splits as it closes to the centre stone. The separation allows for the ring to appear more proportionate in case of a large centre stone, It allows some cleavage between the ring and the finger and extra glitzy thanks to the band of diamonds that are set onto the split. The smaller cut diamonds on the split reflect light, making the centre stone appear bigger than it already is. There are many variations, such as a wide or narrow band, the number of splits and its depth.
Brides who wish to opt for a split shank ring are trendy and chic and do not immediately take to more traditional designs. It is also a favorite among couples who don’t want to overspend on the centre stone and would rather spend on the side diamonds to add more definition to the ring.
For more information on finding the perfect diamond engagement ring, subscribe to our newsletter by clicking here, or find a retailer near you by clicking here. Looking for fashion trends, advice, and more? Follow us on Facebook, Twitter, Pinterest and Instagram!
Proposing to your partner can be one of the scariest, and most exciting things a man (or woman) will ever do in their lifetime. In fact, it is said to be the most important moment you’ll ever plan. But have no fear, this How to Propose starter kit includes the setting, the timing and of course, the right words!
When creating a proposal speech, there are a few important things to keep in mind. First, it needs to catch her off guard, and perhaps, make her tear up a bit. Whether it is memorable or not, the truth is that she is going to describe every detail of that night, right from what you ordered for appetizers to how your voice quivered when you asked, “Will you marry me?” to all her friends, family, coworkers and especially those that she secretly despises. The next morning, you are going to wake up to a frenzy of social meet chatter about how you popped the question, so why not give her something amazing to gloat about?
Make your proposal speech a story worth telling. While we are at it, don’t just steal quotes from any rom-com movie, unless of course, she is a fan. The idea is to make it as personalized as possible. She might not be “wooed” by deep poetry if she is an outgoing, social butterfly kind-of-a-woman. She might want the fireworks or paint-the-town-red kind of stuff. If she’s shy, try a more intimate, subtle approach. The take from this – make the proposal specific to her personality and taste.
We can understand, we have just put a lot of pressure on you, but we are here to help. Here are a few tips that might help you deliver a Yes-worthy proposal speech.
1. Pick the Location:
The location is just as important as the ring! For a traditional approach, choose a five star restaurant and propose during desert. Pair your proposal with champagne. If you’re a goofball who likes a little attention, opt for something totally outrageous like a flash mob or on stage at a concert. For more private, reserved couples, plan a well thought out treasure hunt at her favorite outdoor park or in your house. Just the two of you. Other popular ideas include boat rides, mountain hikes, ferris wheels, or on the beach during vacation (don’t forget to spell out “marry me” with seashells in the sand).
2. Pour your heart out:
As clichéd as it may sound, every girl wants to hear how she makes you feel. You may not be a big fan of words and prefer showing affection only through your actions, but this time around, you will have to speak up. And not just speak; leave her with absolutely no reason to reject. Don’t just tell her you love her, show her.
3. Tell her how she brightens up your life:
Start by making a list of reason why you love her and why you want her to be your wife. Incorporate 2 or 3 of those reasons into your speech, even if it is as insignificant as her brushing her fingers through your hair before you go to sleep. Include every detail in the speech that makes you fall in love with her all over again, don’t hesitate. She needs to know!
4. Keep it short and simple:
Most girls go into this zone when they are proposed to. They barely hear half of what is being said as they are either in shock, or they’re already planning a wedding in their head! Why waste the moment with some Shakespearean mumbo jumbo when she won’t even remember half of it? Keep it to three to four sentences. The best part, you won’t have to spend too much time memorizing it!
5. Be YOU:
You may dress up but don’t act differently. She wants to see the man she is going to marry in her eyes and not some fictional character proposing to her. After all, she fell in love with you and it is only fair that the same person proposes to her. If you’re more reserved and traditional, talk about family values. If you’re a couple of faith, speak to God’s plan for the two of you. If you’re a goofball whom she fell in love because you make her laugh, include a joke in the speech! Put in as much of your personality into the speech so that she really knows that it is genuine.
And that is it! You will have a proposal speech ready in no time. Once you have it prepared, rehearse it a couple of times so that you don’t stumble on words and make it awkward for her. But don’t over rehearse as it might take the emotion out of it. It should feel like the perfect fusion of a prepared yet heartfelt proposal speech.
Need ideas on where to pop the big question in the coming fall? Read our Top 10 Places to Propose In Fall/Winter for the perfect backdrop locations.
Find a partner…
Fall in love…
Ask for their hand in marriage…
Plan a proposal…
Pick an engagement ring…
Many people have a hard time picking an engagement ring for their beloved. They know that whatever they are going to pick will be loved by their fiancé, but even then, they want to pick out something that truly makes their partner happy. Engagement rings are a symbol of love. It is like taking the next step forward in a relationship. They are a promise made between two people that better things are coming. They will help build their relationship stronger, gain more trust and make their commitment towards each other more genuine.
If buying an engagement ring is going to be your very first introduction into the world of jewelry, we believe you will need some help in picking out the perfect ring that resonates with your partner’s personality. But before we do, here are a few questions you need to ask yourself:
- What kind of jewelry do they normally wear?
- What is their take on the ideal amount of sparkle or “bling”?
- Do they prefer platinum or silver?
- Do they like more gaudy jewelry or more simple and elegant pieces?
- Do they like to show off their accessories wherever they go or to whomever they meet?
- Do they often wear their birthstone or special gemstones?
These questions will help narrow down your search and cause less panic as soon as you enter a jewelry shop.
Once you enter your nearest Sylvie authorized retail store, you will be overwhelmed by the many cases of engagement ring settings to choose from – in the shelves, in the cabinets and on big display LEDs. The salesperson will show you different pieces after asking you a similar set of questions to those we mentioned above. Out of all those pieces, you will have to pick the perfect one. But why just pick an engagement ring when you can buy a whole set –an engagement ring and matching wedding band together?
Introducing Matching Ring Sets:
Wait… What is a matching engagement ring set? A matching engagement ring set, more commonly known as a bridal set includes two rings (an engagement ring and the wedding band) that have been beautifully integrated to complement each other. These are purchased as one and takes out the stress of trying to find the perfect wedding band in the same color scheme, ring size and design. Couples who opt for these no longer have to worry about the wedding band complimenting the engagement ring. Looking for one? Every Sylvie engagement ring has a matching band. Here’s a few bestsellers we recommend below.
Our Bestselling Engagement Ring Sets at the Sylvie Collection:
This may seem like a strange combination to some of you as the metals aren’t the same. But long gone are those days when they had to match. In today’s world, more and more couples are opting for different colored metals which is what makes this combination one of the most top-rated, bought and viewed combination at the Sylvie Collection.
2. Designer Antique Inspired Halo Diamond Engagement Ring with Vintage Hand-Engraved Diamond Wedding Band:
This is ideal for brides who love anything with a vintage charm. The wedding band is hand-engraved which makes the intricate embroidery of diamonds on the setting even more special. As for the star ring, the round centre diamond sits beautifully on the ring setting with a single halo encapsulating it that flushes further down the shoulder of the ring where it becomes more detailed. It’s no wonder couples have their hearts on this one as soon as they come to pick a diamond engagement ring.
3. Diamond and High Polish Spiral Solitaire Engagement Ring with a matching wedding band:
This one a more modern take on a classic solitaire engagement ring. You may notice how subtly the two bands cross over each other without being too loud or gaudy. The overall look poses as a carefully designed piece, ideal for those who are looking for something contemporary when it comes to engagement ring sets. You can also opt for full customization by choosing a different metal, color or accompanying wedding band, but we believe it is perfect just the way it is. After all, it is a bestseller for some reason!
Other Combinations That Might Interest You:
Today, brides are ditching the old-school unadorned solitaire engagement rings and opting for more contemporary designs to match their modern ideals. Like their minimalist approach towards everything, their jewelry is also becoming minimalist and stylish.
Long gone are the days when heavy bands were all the rage and center stones were as big as a beach pebble. Today, the art of attraction lies in the quality of the craftsmanship and not so much the price. People are willing to pay more for the setting even if the ring has a smaller center diamond.
With a wide range of modern engagement rings available, it really takes time and consideration when it comes to picking the right one. How can one narrow down their options when every design shouts sleekness, style and timeless elegance?
As a woman, we understand your plight. We get it when you can’t choose between a cushion halo and a vintage inspired ring because they both look so beautiful on your finger. We know how it must feel when you have over a dozen different engagement ring settings to opt from and you can’t make up your mind. We understand why intricacy matters more than just the metal.
But isn’t that what makes modern engagement rings worth all the hype? Their clean, unique, and less ornate style?
Let us help you in picking the perfect modern engagement ring for you. Once you make up your mind as to what you really want, we are going to list some featured suggestions at the end of the post for you to browse.
Features of Modern Engagement Rings
Since modern rings are all about sleekness and elegance, no cuts depict that better than a classic round or princess cut diamond. Not a big fan of sharp edges? You can have them toned down to give your princess cut a cushion-cut feel.
Unlike vintage inspired engagement rings, modern rings limit the choice of colors. You can always go bold with rubies or sapphires instead of diamonds or choose colored diamonds, but what makes modern rings unique is their simplicity and nothing does it better than a clear colorless white diamond.
Most modern engagement rings feature white gold or platinum as it they are considered a neutral shade in the band of silver. You can, however, go for more subtle metals such as rose gold.
All modern rings have minimal accents. Their straightforwardness and sleekness is what sets them apart from other diamond engagement ring styles. The idea of a modern ring is to not overwhelm it with intricate detail and embellishments.
The price of your modern engagement ring lies in the same bracket as other rings. The overall cost will depend on the level of customization. Pricing is also determined by the weight of the setting, the choice of metal and the amount of detailing that goes in the ring.
So What Did We Learn?
When picking a modern engagement ring, look for a setting that matches your personal style. If you are a traditionalist at heart, opt for a simple band with a pave diamond setting. If you are fashionista, try a bold spiral setting or a three-stone ring with additional princess cut stones. Next, choose a flattering cut that looks good on your fingers. The best thing about round or princess cut centre stones is that they look best on all finger types. Lastly, set the ring on your choice of metal. Go for white gold if you are sticking to convention and opt for something other than silver or yellow gold if you want to add some color.
Our Absolute Favorites at Sylvie Collection:
As promised earlier, here are some great spins on the traditional modern engagement rings for you to choose from. Feel free to get in touch with us to talk about the many options of customization to make it truly yours.
- Classic Round Diamond Engagement Ring
- Classic Three-Stone Princess Diamond Engagement Ring
- Unique Diamond Spiral Solitaire Engagement Ring
- Diamond and High Polish Spiral Solitaire Engagement Ring
- Stackable Round Engagement Ring with Detailed Milgrain Band
No matter what other designs or settings you’ve been introduced to, a solitaire ring will always have a timeless charm of its own. Ever since their inception, solitaire engagement rings have been a favorite among the masses and we don’t expect that to change anytime soon. Even today, 75% of all diamond engagement rings sold are solitaires with round cut diamonds. They are perfect for women who are traditionalist at hearts and want nothing but the center stone to be the star of the show.
What Makes Solitaire Engagement Rings so Timeless?
- They are easier to manufacture
- More affordable than other settings
- Easier to modify
- Never go out of style
- Adaptable for multiple diamond shapes and sizes
- Allows the center stone to receive as much light as possible.
Things to Look For in a Solitaire Engagement Ring
The first thing to look for in a solitaire engagement ring is the thickness of the band. When choosing a band, always try to match it with your soon-to-be-fiancée’s personality. Does she like it plain or would she love an engraved quote on it. Additionally, pick the color wisely so that when you need to shop for the wedding band, you don’t have a hard time.
There are three different settings you can opt for when picking a solitaire engagement ring. Each has their own distinct appeal so it is up to the buyer to decide which one to opt for.
- A prong settingholds the diamond either from four or six sides. It is the most conventional form of setting and also the most popular among brides.
- A tension settingor tension mount is also labeled as a floating setting as it pushes the diamond upwards. The overall impact is open and airy. The only downside is that it uses the whole ring to support the suspended diamond.
- Lastly, we have a bezel settingthat is also known as a flushed setting. In a bezel setting the metal surrounds the gems from all sides leaving no room for a suspended look. They are low maintenance rings as there are less chances of a loose diamond.
6. Diamond Shape
The shape of the diamond will determine the final look of the solitaire engagement ring. There are many different diamond shapes to opt from. These include round, pear, marquise, oval, emerald, asscher or radiant cut diamonds. Choose wisely as the diamond shape sets the overall tone of the ring. Some cuts like an oval, marquise and pear give an impression of a bigger ring whilst round, and cushion cuts give the impression of refined pieces but in a smaller size than a pear, oval or marquise shape.
7. Diamond Cut
The way the diamond is cut determines how beautiful it will look in the ring setting. The many facets and angles determine how light will be reflected off the top. It may be hard for a common man to spot the difference between a quality cut and a poor cut; the reflective light will always give a hint. When looking at multiple diamond cuts, ask the salesperson to let you look at one under a gemological microscope to compare between the diamonds that shine the most and those that don’t.
Last, we have the metal. The metal on which the solitaire setting is based determines how long it will last before it starts to wear down. Silver and platinum are the most commonly used metals. Platinum has the potential to last longer and also limits the wear and tear, which is why it is more expensive than silver. But these two aren’t your only options. You can opt for metals like yellow gold, rose gold or white ash gold too. All of these are a contemporary take on the traditional metals and allow some color and personalization. Rose gold rings in particular, are becoming very popular among brides as they offer a subtle pinkish glow to the band.
A split shank engagement ring setting is unique because the metal band of the ring splits into two (or more) places before meeting the center stone. The stylish gap left purposely in-between allows for just a touch of skin to show. The split shank makes any ring appear wider and substantially bigger. The split is usually adorned with a band of diamonds. Split Shank engagement rings are most commonly seen in vintage-inspired engagement rings. Still wondering if you should you choose a split shank engagement ring over a halo, solitaire or a three-stone ring? Below are some convincing reasons.
The Benefits of a Split Shank
A Balanced Setting:
A split shank makes for an ideal engagement ring for a number of reasons. First, they help to proportion the ring in cases where the center stone is too heavy on the finger or sits awkwardly. Such rings can be more uncomfortable to wear, and since most soon-to-be brides want to show off their ring, wearing one 24/7 might become an issue without a split shank.
Next up, the split allows for some cleavage between the ring and the finger, which again is something that makes it unique.
Make Smaller Diamond Cuts Appear Larger:
A split shank engagement ring makes the center stone the star of the show. No matter how small the centre stone is, a split shank will make it appear larger. It happens due to the reflection from the diamond bands on the split shank which makes the center stone look bigger.
No design other than a split shank allows additional bands of diamond to glamorize the plain-looking shoulder of the ring. It allows for two bands of smaller cut diamonds to cascade towards the end of the ring. If that isn’t unique, then what is?
A Number of Variations:
As we discussed earlier, what makes a split shank ring the perfect design to pop the big question is its countless variations. One can opt for a unique gemstone cut, a particular shape, a different setting style or have more smaller diamonds incorporated into it. The customization of variations allows for it to become a one-of-a-kind piece. So, what are these variations we have been talking about? It’s time we take a look.
- Split count:Although the most popular is a single split shank on the ring, as shown in the picture, one can also opt for multiple split shanks to increase the overall weight and dazzle of the diamond engagement ring.
- The width of the split:The most common is a narrow split that separates close to the centre of ring, however, a wider split can also be opted for to add some uniqueness to the ring.
- Width of the shank:One can also opt for a narrow or wide split of the shanks but the key to remember is ensuring that the resulting split remains proportional. Otherwise, it won’t sit right on the finger of the wearer.
- The depth of the split:Again, you can even customize how deep a split you want. Wider splits allow for a wider band of diamonds around the ring’s circumference. More diamonds equal more glitz, so if you want your engagement to sparkle the most, go for a wider split.
- The shape of the split:Most conventional split shank engagement rings have straight lines; however, one can also choose convex or concave curves to bring more uniqueness to an already outstanding design.
- Center stone Attachment:Finally, there is also the option of opting for a different centre stone setting. If you wish to create the illusion of a floating diamond, try joining the edges of the split shank together. If the goal is to maximize the attention of the center stone, try aligning the split shank close to the center stone to increase its perceived size.
Each day, we come across great customized designs of halo rings worn by our favorite celebrities and we can’t resist but have one for ourselves too. Halo rings are meant for those who like some supplementary bling and if you are one of them, this blog is for you.
Halo rings are beautiful and splashy with the ability to make even the smallest of center stones look bigger. A halo ring setting can be defined as the one in which the center is captured by a band of smaller cut diamonds that contrast and reflect light. The action allows the viewer to take note of the center stone or diamond easily. A halo engagement ring can have three different variations –single, double or a triple halo.
A single halo ring encases the centre stone with a single outer ring of diamonds. It is usually the first choice of brides who like to stick to something traditional and vintage. It speaks of sophistication, elegance and class at the same time.
As the name suggests, this one has two bands of smaller-cut diamonds surrounding the centre stone. This of course, offers a glitzier effect as more light is drawn to the center stone. This is a popular choice among brides who don’t want to go big with the center stone but are still looking for a little more dazzle. Double halo engagement rings not only make as great engagement rings but also as presents for special people in your life as they depict a perfect balance between elegance and sparkle.
A triple halo engagement ring encapsulates the center diamond with three outer bands of smaller-cut diamonds as shown in the figure. This is perfect for those who are looking for the maximum bling yet don’t want to spend too much on their center stone. You may notice in the picture that the center stone isn’t as big as the ones in the pictures above, yet this ring seems to be bigger. Why? It is because the three outer bands of smaller-cut diamonds make it appear bigger, heavier and glitzier.
Now that we have looked at the many variations of a halo ring, let’s move on to how one can customize it to match their own preference.
Customization Options for Your Halo Engagement Ring
- Make Any Gemstone As The Centre: There was a time when we all wanted a sapphire ring with a single halo around it like the one worn by the late Princess Diana, didn’t we? Now you can do the same and choose a gemstone other than a diamond as the center stone and have a set of halo diamonds around it. The different colored gemstones will make the ring more contemporary.
- Choose Different Stones As The Halo: You don’t always have to choose diamonds for your halo. You can also choose other gemstones such as rubies or sapphires but of course, keep in mind that it will add to the overall cost of the halo engagement ring.
- Customize The Diamond Shape: Who says a round or princess-cut are the only shapes you can go for? If you really wish to stand out from the norm, try going for cuts like the heart shape, a pear, marquise or an oval shape.
- Customize The Color of The Metal: You can either go with platinum, rose gold, yellow or gold. Rose gold is perfect if you wish to add that romantic edge. Yellow is ideal if you want it to stand out and platinum or gold will keep the overall look more refined.
- Go For A Pavé Band: Another way of customizing your halo engagement ring is by going with a pavé band rather than a plain one. A pavé band will add more sparkle to the halo engagement ring.
Trying to use Facebook to increase sales can be a bit intimidating. It’s always changing! “How many likes do I have,” “do people like our pictures,” “how much traffic did it bring to our website?” These are all common thoughts that may be going through your head when trying to use Facebook as a lead generation tool. After all, two billion people are active on Facebook daily and you want a piece of the pie! How can you use this tool in ways you haven’t already tried? That is the question we’re ready to answer.
1. Create eye-catching content
First and foremost, INVEST IN YOUR IMAGERY! If you haven’t already noticed, stale catalog images are out, and real life images are in. If you haven’t already come up with a new strategy for your photography, now is the time. The amount of attention you receive on Facebook depends entirely on the quality of the image or the video you are promoting. Is it one of a kind? Is it beautiful? Is it MEMORABLE? Would it make me want to buy it? These are all questions to ask yourself before hitting “publish.” Put yourself in the customer’s shoes and think if the post is really worth it.
Soon to be brides have their eye out for the perfect ring. By posting one of a kind pieces you are bound to build a relationship with a future MRS. If you aren’t sure what is a successful post in your market, perform an A/B test, an in-depth competitive analysis, or even use Google pay per click advertising to gain in depth analytics on which images have the highest return for you. Once you’ve found the most engaging photo, use it in a paid ad to garner even more exposure. Be sure to include both off page advertising and boosted timeline posts. Boosting posts alone on your timeline will not yield as high of a return on your spend.
2. Video, video, video!
We’ve said this before and we’ll say it again, video is king! If you’re not already frequently posting videos, consider setting aside a small production budget for still photography generated video content or even low budget motion content. A paid ad with video is ten times more likely to garner clicks than a boosted photo.
Facebook LIVE is another great tool to use when it comes to real time video. Choose an employee on your staff that is passionate about your products and loves to show them to the world! This person should be articulate, authentic, and really shines on camera. Use this tool to build excitement during events such as trunk shows or after receiving new products. For best practices using Facebook LIVE, click here.
Pro Tip: Did you know that you can now post a cover video on your business page? Click here for a great tutorial!
3. Hashtags are KEY
Hashtags are a way for people who don’t follow you to see your products. They are one of the most important elements of your post. Get creative, be bold, and have a little fun with it. But also remember to create a staple or “branded” hashtag that is unique to you and your business. With every post you put out there, make sure to include your staple hashtag. Look out for trending hashtags to use on your posts as well. It will take your image so much further. To find hashtags relevant to your industry or store name, use tools like hashtagify.me!
4. Engage with buyers
The most important part of any company is their customers. A happy customer = a successful business. Don’t just open the app, publish a post and then close the app for the day. Engage with your clients; if one comments, reply or like their comment. If someone has a request or a question, answer in a timely manner. Ever seen Facebook “suggest” a page? Well, Facebook “grades” your page on EVERYTHING and just like in school, high grades yield high rewards.
Explore what others have tagged you in and comment on that post to make them feel loved! Share the photos you are tagged in, your brides will be THRILLED! Give people a “follow” if you like their content, and hopefully they’ll follow you back too! Great customer service and high engagement will lead to more purchases, plus you’ll have fans for life.
5. Brand EVERYTHING!
This can’t be stressed enough. Add your logo or watermark on to all your posts so that when your customers see the image, they’ll know right away where it is coming from and who posted it. Pro Tip: Everything you post on Facebook should be shared on other social media sites as well. Try being consistent on Twitter, Instagram, Pinterest, Google+, LinkedIn etc. to increase the chances of your photo going viral.
Other tips to help boost your sales from Facebook include:
- Install your Facebook pixel to receive in depth analytics on who is coming to your website from Facebook and why. Using tracking pixel also shows you how effective your ads are and can allow you to set up conversion tracking to monitor your return on investment.
- Lookalike audiences: do you have a list of email subscribers? Input that list into Facebook to create a lookalike audience JUST LIKE THEM that you can market your next ads to. That way you know you’re reaching the same type of people you commonly do business with.
- Events: Always list and promote your events on Facebook. Believe it or not, Facebook has TONS of tools to use that help promote events and THEY WORK like a charm!
By doing the recommended steps above, you can easily increase your social media exposure and potential sales through Facebook. It’s all about branding, efficiency, consumer engagement, and having a SMART content strategy. Be on top of your Facebook page at all times. I mean… who wouldn’t want to look at pretty pictures of jewelry all day? Ready, Set, GO!
Pearls, unlike other gemstones are part of a living organism. In fact, their very birth is a miraculous happening. We come across many gemstones that are either a combination of different metals or stones that are hidden deep down the earth’s mines and caves, but not the pearl. Pearls take birth in the shell of an oyster in the lost kingdoms under water. Oysters do not float on the surface, so to harvest them, divers must search the depths after waiting years for the pearls to be formed. But what makes the pearl such a popular and prized treasure? The answer is their raw beauty. Other gemstones require some polishing and finishing but not a pearl. No such treatment is needed to bring out its beauty. They have in them a lustrous soft inner glow and shimmering iridescence that makes them unique when compared to many other gemstones on planet earth.
A pearl starts as a parasite or a foreign object that finds its place in the shell of an oyster accidentally. Its lodging inside the shell triggers the self-defense mode in the oyster. Since it’s a parasite, it is termed as an irritant by the oyster. To counter its impact, the oyster begins secreting a crystalline smooth substance around it. This can go for years until the whole of the irritant is covered in a hard crystalline substance called the nacre. The layering of nacre encapsulates the irritant completely giving it a silky finish which makes it glow naturally. That is how a pearl is born.
Interesting, isn’t it? But that is not all, here are some even more interesting facts about the pearl everyone who wears one either in the years or as a princess necklace around their neck should know:
- Pearl is not a true mineral but is still classified as a gemstone. It is the only gemstone that is harvested from a living organism. For any mineral combinations to be classified as gemstones, they must be mined from within the earth’s crust. The reason pearl is still referred to as a gemstone is because it is composed of nacre, calcium carbonate and mineral calcite.
- Not all pearls harvested from oysters are gem-quality, in fact, only a few good pearls at a time can be found among many oysters. The ratio of finding natural, gem-quality pearls is 1 in every 10,000. This makes them an incredibly rare gemstone. There was a time when the demand for pearls was so high that it led to severe depletion due to over-harvesting.
- Did you know that the color of the pearl depends on the color of the shell of the oyster it comes from? The substance nacre is organic glue which can have multiple pigmentation such as grey, yellow, blue, orange, pink or green. So, there is no way of knowing what colored pearl will be harvested until the shell of the oyster is opened.
- Cultivated pearls are harvested from mollusks instead of oysters. It is a misinterpreted fact that as soon as the pearl is harvested, the mollusk dies. This is not always the case. The reaping doesn’t kill the organism and the pearl can be replanted in the same organism as a parasite to form more pearls.
- No two pearls are alike; every pearl has its own imperfections making it one of a kind.
- All the oysters that bear pearls are born female and change their sex when they are three years of age. It is then that they are transformed into females.
- It is a public fact that in 1916, one of the most renewed jewelers, Julius Cartier purchased the 5th Avenue store by trading two pearl necklaces for the space.
- All the pearls today are cultivated or cultured. The natural harvesting was of the peals was compromised by tsunamis and water pollution, making it harder for the oyster to grow a sizable pearl in its natural habitat.
- Lastly, did you know, Cleopatra VII once dissolved a pearl in her cocktail and drank it because she had made a bet with her lover Marc Antony that she can spend 10 million sesterces on a single meal? Now how’s that for a main course?
To learn about the history of the gemstone and what makes this the birthstone of people born in June, read our other blog here.