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Social Media Stories on the Rise

If you frequent Snapchat, Facebook, or Instagram, then you’ve probably posted on a story or two. Stories have been on the rise for both personal and business accounts. If you’re not posting behind the scenes content, live video of your product, or posting event coverage, then you need to start! If you’re wondering how your business can benefit from incorporating stories, then keep on reading for our tips! Snapchat began the trend of “stories” in late 2013. From emojis to funny face filters, Snapchat definitely laid the foundation for a social media trend that would stick around for a long

Social Media Guide to your Instagram Feed 

Looking to make your Instagram stand out? Attract a new demographic or establish brand loyalty online? Today we’re talking about metrics, layouts, and imagery that will boost your follower count and in turn hopefully your sales! We’re talking specifically Instagram business because if you’re not on it, you NEED to get started today. It is so vital in today’s day and age to establish a market of online readers/viewers even if you don’t sell online. Don’t miss out on some of our tips and tricks on how to create a killer Instagram layout and increase your follower count! Define your

Social Media Trends for 2019

What’s Trending for 2019? Social media is one of the fastest changing forms of technology. From new trends to innovative updates, the New Year is all about starting off fresh with new goals to boost your social media presence and keep a strong brand loyalty! As a business or retailer, your number one priority in the new year should be to stay up to date and incorporate all social media trends and updates that come your way. You want to stay ahead of the game because a strong online presence will only bring more success in all departments. #Trending Social

5 Ways for jewelry marketers to go out with a bang

The end of the year brings the holiday season, holiday shoppers, and busy season for jewelry marketers alike! The holiday season comes as a double edged sword for retailers especially in the jewelry industry. Being that they experience busy season and proposal season at the same time, preparation is key to have a successful holiday season! Today we’re sharing our five ways to boost sales, increase customer loyalty, and create promotions that help you end this year with a bang! Keep on reading if you’re interested in our jewelry marketing tips! Marketing is everything when it comes to sell luxury

Video Marketing: Why You Need To Be On YouTube

It’s the busiest time of the year and that means it’s time to implement your video marketing strategies. Videos are the new selling point, so now more than ever it is so important to utilize platforms such as, YouTube. If you need some tips on how to incorporate video marketing, stick with us! Is YouTube your video platform? With the advancement in technology, video marketing is at the top of its game right now. It allows you to interact with your audience in the most personal way – other than speaking to them in person. Through videos, your audience are

Pinterest Marketing: How to Pin Your Way to the Top!

Proposal season is right around the corner and that means it’s prime time for jewelry retailers all over the world. Images are the new selling point so to speak, so now more than ever it is so important to utilize sites like Pinterest to get the word out about your business. Keywords and search terms are great for SEO optimization, but Pinterest marketing allows you to search for a product visually, which is what internet users are all about these days. We want to share our Pinterest marketing tips that will help you expand your reach and build promising brand loyalty

TOP 5 INSTAGRAM STORY SECRETS FOR JEWELRY RETAILERS

Digital marketing is the HOLY GRAIL when it comes to selling luxury goods such as, engagement rings and fine jewelry. If you’ve been looking for a social media platform with features that will boost sales and engagement, look no further than Instagram Stories! Considering social media plays such a huge role in enhancing your digital space, using the tailored features that come along with these social platforms should be number one priority! Along with a new face, color scheme and logo, Instagram has become one of the largest marketing tools for businesses everywhere. With jewelry – Imagery is key! Sharing

The Ultimate Marketing Checklist for Jewelers

Don’t wait until the last minute to wish you would had made that first impression! Now is the time to get buttoned up and strengthen your online and in store presence so that you can be sure it’s your store that comes to mind first! Use this holiday marketing checklist to make sure you’re ready!

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